Nars Cosmetics and long-time fashion design partner Erdem Moralioglu have always had a close relationship on and off the runway since 2013; backstage at London Fashion Week, on the red carpet at the Met Gala and in the pages of the designer's 10th anniversary book, ERDEM X.
This time and for the first time, the two have collaborated on a make-up collection made of floral dreams. The collection was announced over an Erdem and Nars dinner in celebration of Erdem’s AW2018 Runway Show at The National Portrait Gallery St Martin’s Place.
The Erdem for Nars Strange Flowers Collection comprises of 13 colour products and palettes for eyes, lips and cheeks and we're itching to view the whole collection.
“It was really interesting to explore my aesthetic in collaboration with NARS and see how far we could push different elements through color and product,” says Erdem. “It was fascinating to develop new pigments and palettes as well as the cosmetics themselves.”
The custom-designed capsule collection combines Nars’ iconic vision and beauty philosophy with Erdem’s signature aesthetic and dreamlike narrative. It features an unexpected palette of daring and demure shades dressed in soft-touch floral packaging with one of three original Erdem prints created for the collaboration.
"I am inspired by things that have character, personality and strong features – Erdem continuously delivers this,” said Nars Founder and Creative Director, François Nars. “They can be a little odd or strange but at the same time very beautiful."
Take a look inside the event: