BAZAAR Pink Project 2017: Designer Collaborations

BAZAAR commemorates 10 years of bringing breast cancer awareness to the fore with chic collaborations, familiar faces, and high spirits, in an effort to spread one very important message. By Emmilyn Yeoh. Photographed by Aaron Lee. Styled by Mughni Che Din.

Since the birth of the first Harper’s BAZAAR Pink Project in 2008, BAZAAR has delved into a subject that was once considered taboo, and has pledged to raise breast cancer awareness in one way or another. From collaborating with Nick Munro, award-winning British designer and pewter collaborator at Royal Selangor, to an exclusive pink T-shirt partnership with LA fashion label, T-Bags, the message of courage over adversity has never been stronger. Ten years later, and the conversation continues as BAZAAR turns to some of Malaysia’s most prominent fashion designers to be a part of a project that’s dear to our hearts. The result is nine exclusive pink merchandise, from pearl-studded ribbons to batik-inspired tote bags in a show of solidarity and a symbol of empowerment. With proceeds going to Breast Cancer Foundation, BAZAAR invites all women of strength and character to join us on our journey of highlighting breast cancer awareness through our series of fashionable images, which capture the essence of pride, love, and life. With each turn of the page, remember: wear a ribbon, make a difference.

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Shirt, Melinda Looi. Shoes; and pants, both personality’s own.

Cassey Gan, Cassey Gan

Style it like you mean it … Pink is a feminine colour but I like to make it more masculine by styling it up with a darker colour to give it more of a contrast and edge.

The perfect head-to-toe pink outfit … Textured soft-pink dress paired with a military jacket. If you are bold, go all out by dyeing your hair pink to match your look.

The inspiration behind the Cassey Gan pink ribbon … I use prints to represent layers of memories. The lace is a feminine material, but it is also strong, encompassing all the memories of the strong women that I have encountered in my life.

Cassey Gan pink ribbon

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