Less than a month ago, the only Celine that mattered in fashion was the brand led by the painfully chic, understated Phoebe Philo. But there's been a strange and unexpected U-turn in recent weeks – enter Celine Dion who has become summer's most talked-about style icon. Her recent tour saw her in Demna Gvasalia's Balenciaga; back in May she attended fashion's big party, the Met Gala; and, most recently, she was seen enthusiastically applauding at the couture shows in Paris. The Dionaissance is real.
As a consummate showgirl, Dion has always loved fashion. In fact, for the past five years, she's nearly exclusively worn couture for her own performances – from Schiaparelli to Versace. But her status as an avant-garde style maverick is entirely new.
This is how she did it.
Fashion loves irony and nostalgia
Drake recently called Dion an “icon” and said he wanted to get a tattoo of her. There’s nothing hipsters and indeed the fashion world love more than irony – just look at the popularity of Vetements’ Bieber merch hoodies and their sell-out DHL T-shirts. Last year, Dion endorsed the brand and showed her sense of humour by wearing one of its oversized Titanic hoodies. Her recent London show dates were attended not only by middle-aged men and women, but also by twenty-somethings who enjoy the nostalgia and irony in listening to such mainstream music.