Keeping up with this season’s trend of presenting resort shows in France (Dior and Louis Vuitton each staged runways in Paris and the French Riviera earlier this week), Gucci headed to Arles, France, for its Cruise 2019 collection last night.
Opting for yet another unconventional runway setting, the Italian fashion house staged its latest show at the Promenade Des Alyscamps in Arles—an ancient Roman cemetery that was lit up by candelabras and actual fire lining the runway. For the collection, creative director Alessandro Michele was “fascinated by the idea of death,” and really who isn’t in the Year of Our Lord 2018?
“Alyscamps is a Roman cemetery, but it’s also not a cemetery, it was a promenade, it became a walk in the 1700s; it is hybridized, it does not look like a cemetery because it is and it isn’t. I like things that seem like something but are not,” #AlessandroMichele. Flames and fire divide the runway which features candles burning on iron candelabras for the #GucciCruise19 fashion show on the Promenade Des Alyscamps in Arles. The ancient site, where Roman citizens were buried, is the setting for the new collection showing live now on Gucci’s Instagram Stories.
The eerily haunted runway setting served as the perfect backdrop for a collection filled with an abundance of cross necklaces and Victorian dresses. For the finale, a Gucci bride donning a white, high-collared Victorian gown and gothic cross walked dangerously close to the fire-lined runway whilst carrying a bouquet of pink peonies.
Another standout detail was an ossuary-inspired look that added ornate detailing to a rib cage-embroidered dress.
“The inspiration is an ossuary, the crypts of the cardinals, of the monks in the 15th century, and the precious decorations. This idea is that everything that is linked to the afterlife is accompanied by something of maximum beauty,” Michele wrote on Instagram.
Though this Gucci show didn’t include any human heads or baby dragons, the flame-filled runways and creepy, death-inspired undertones were still enough to capture our attention regardless.