L’Oreal Paris Celebrates Its Balmain Collaboration In Cannes

The L’Oreal models wore head-to-toe Balmain (naturally). By Bridget March

L’Oreal Paris celebrated its 20th year in Cannes yesterday at the annual film festival in the Riviera, with a special Balmain theme.

Hyping up the forthcoming Balmain Paris x L’Oreal Paris lipstick collection, the fashion house’s creative director, Olivier Rousteing, dressed the L’Oreal ambassadors in dresses of his own design for the red carpet.

Image by Getty

Pictures of his Balmain army were all over Instagram, with the “we’re all worth it” messaging – “because they Cannes”.

However, our favourite picture is of Rousteing with model British Lara Stone, bringing things back down to earth with a selfie:

#oops 🤗 @lorealmakeup @lorealhair #lorealcannes @olivier_rousteing 😍

A post shared by Lara Stone (@lara_stone) on

Her pairing of burgundy lips and matte black nails brought a vampy twist to spring/summer beauty, a trend we’re set to see more of.

This article originally appeared on Harper’s BAZAAR UK.

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