The fine Swiss watchmaker never fails to integrate Franco-Swiss culture in all of its professional aviation watches.

Demonstrating its timepieces with legibility, water resistance, functionality, and precision, the French watchmaker is always searching for ways to be more innovative. Inviting you to explore a world unlike any other at its boutique in 1 Utama Shopping Centre, guests are invited to experience the sleek interiors thanks to the brand’s Manifesto. Taking a cue from aeronautical elements, the boutique offers guests a comfortable interior space to discover new timepieces.

The Air.PodX – Celebrating The Future of Time and Travel

The Air.PodX event took guests on an immersive journey through an airport as if they were to board a flight. Attended guests were immersed in a specially designed space pod setting with a contemporary backdrop, letting them capture the moment seamlessly. The brand’s well-known Flight Instrument collection, the BR 03-94 Multimeter, and the BR 05 Artline were among the novelties on display in the boutique for the guests’ viewing pleasure.

Meet Bell & Ross’ Iconic Novelties:

BR 03-94 Multimeter  

Designed to measure short periods of time, this one-of-a-kind chronograph model and flight instrument collection is intended for all athletes who need as much information about their physical activity as possible.

BR 05 Artline 

Displaying an exquisite look and sticking to its general shape – curved edges that are inspired by the world of aviation, this edition takes on its overall shape, particularly its integrated bracelet. It’s called Artline, and the name accurately describes its concept.

Limited to only 250 pieces, you may find this timepiece only at Bell & Ross’ boutique and e-boutique.

@bellross_malaysia @swisswatchglobal #BRAirPodX #BellRoss1U

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Images courtesy of Bell & Ross.