Eenie Meenie Miney Mo: What iconic Coach silhouette are you drawn to for Ramadan and Hari Raya 2023?
Image credit: Coach
Embrace the spirit of Ramadan and Hari Raya with Coach as the fashion house unveils a special campaign and illuminating installations at Pavilion Kuala Lumpur.
With Hari Raya around the corner, have you sorted your festive ensemble and accessories? If you haven’t, head to Pavilion Kuala Lumpur to immerse yourself in the fashion house’s iconic styles.
What to know about Coach and its Ramadan 2023 campaign:
For the first time, Coach celebrates the spirit of Ramadan and Hari Raya in Malaysia with a unique series of bespoke experiences.
In the latest campaign, Coach releases electrifying images filled with a vibrant and festive spirit. Therefore, to elevate the celebrations, the campaign highlights the house’s iconic silhouettes like the Tabby, Willow, Rogue Top Handle and Charter Crossbody as key pieces to cop. Ideal for joyous occasions, it’s time to start planning your perfect companion for the festivities.
Coach stores across Malaysia will be elevated into unique shopping destinations to embody the festivities. Each store will be adorned with beautiful yet classic motifs with an electrifying colour palette. If you pay close attention, each vibrant hue symbolises a central theme surrounding the festive season – wisdom, dignity, remembrance and joy.
The joy of celebrating Hari Raya includes the coming together of families, no matter near or far. Take your loved ones out and immerse yourself in the beautiful facade surrounding the Pavilion Kuala Lumpur Mall entrance. From 30 March to 25 April, don’t miss out on the Ramadan-inspired installations across the Coach store in Pavilion Elite.
The installation also includes starry local motifs like crescent moons, stars and festive lamps. Not forgetting, the star of the show – the beloved mascot Rexy.
You’ll see that Rexy makes a starry appearance with two adorable mini Rexy amidst the festive lights. So, what are you waiting for? Make a date with Rexy and get in the mood for Hari Raya.
For more, explore the collection here.
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All images are credited to Coach.
