Australian Fashion Brands to Know in 2025

Down Under has never felt more on top

Australia has long been a wellspring of sun-soaked style—easy, elevated, and eternally cool. But in 2025, the fashion scene offers more than breezy resortwear and coastal minimalism. A new generation of labels is stepping into the global spotlight with designs that are bold, body-conscious and unapologetically modern. The new wave of Australian designers is rewriting the rules with polished tailoring, forward-thinking sustainability, and an innate sense of effortlessness that’s impossible to fake. From the sultry silhouettes of Meshki to the laid-back luxe of One Mile, these brands are defining what it means to dress with intention—and impact. Whether you’re curating a capsule wardrobe or looking to inject a little edge into your everyday edit, these labels offer the kind of modern sophistication that turns heads. Trust us, when we say this—your wardrobe refresh starts here.

Here’s your guide to the best Australian fashion brands that are dominating closets (and mood boards) this year. And, discover the pieces that deserve a place in your closet now.

Here are the best Australian fashion brands to know in 2025: 

Meshki

 

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Founded in 2013 by architecture students Natalie Khoei and Shadi Kord, Meshki is an Australian fashion label that has swiftly risen to prominence for its blend of contemporary glamour, modern femininity  and accessible luxury. Meshki’s collections are characterized by their meticulous six-month design process, ensuring each piece balances current trends with timeless appeal. From dreamy, coastal pieces to everyday chic, Meshki offers a variety of styles that caters to diverse body types, skin tones and occasions.

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DISSH

 

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Emphasising on longevity, DISSH is a laidback yet refined fashion label that offers thoughtful detailing, beautiful silhouettes and conscious fashion. Guided by intention, their design team creates pieces that align with the season, yet transcend trends to become timeless staples in your wardrobe.

Henne

 

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Henne is a fashion label founded in 2019 by Nadia Bartel, Michelle Ring, and Laura Broque. The name “Henne,” meaning “her” in Swedish, reflects the brand’s commitment to creating timeless, versatile pieces for the modern woman. Henne’s designs are characterised by clean lines, flattering silhouettes, and a neutral colour palette, making them easy to mix and match for various occasions.

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Posse

 

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Rooted in the ‘less is more’ philosophy. Posse bridges the gap between timeless style and conscious design. Championing slow fashion by creating made-to-last pieces that can transcend generations and seasons, every piece here is designed with intention, simplicity and modernity. Embracing sumptuous fabrics and memorable details, you’ll definitely turn heads with their sartorial pieces.

St. Agni

 

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St. Agni is an independent Australian design studio founded in Byron Bay, known for its exploration of contemporary wardrobing through thoughtful design and precise tailoring with a minimalist aesthetic. Born from the idea of creating functionally refined pieces that strike a balance between modernity and effortless nonchalance, the brand has naturally evolved from handwoven leather accessories to premium ready-to-wear collections.

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One Mile

 

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Founded by YouTuber Sammy Robinson, One Mile The Label is all about nostalgia. Inspired by Sammy’s childhood memories of One Mile Beach, the brand pays homage to her younger self and the women she grew up with. Embracing a minimalist approach, each of the pieces here exudes a timeless, feminine and effortless attitude. From elevated basics to transeasonal designs, there’s nothing you wouldn’t love here.

Viktoria & Woods

 

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Victoria & Woods was founded in 2004 by Margie Woods with a clear vision: to craft effortless wardrobe essentials that embody a refined, modern simplicity. At the core of the label is their signature merino wool, the fabric that first defined Viktoria & Woods. Since then, they’ve evolved into full ready-to-wear collections, offering everything from premium denim and tailoring to outerwear, loungewear, and occasion pieces.

A lover of steamy romance books and all things green, Syameen Salehaldin is the Senior Content Producer for Harper's BAZAAR Malaysia. She spends most of her time immersed in books, and food and doing anything that makes her happy. Expect to see her diving into lifestyle, fashion and beauty trends on this platform.