A scent that’s worth a thousand words.
As a fine lover of fragrances, this month we’ve embarked on a sensorial journey that celebrates elegance, boldness and a sense of adventure. This month’s favourites include an array of new perfumes that will ignite your senses with their daring florals, vanillas, pineapples and beyond. Whether you’re looking to make a lasting impression or simply want to add a new scent to your collection, these new sidekicks are created to inspire your spirit. Let’s dive in.
These are all the new perfumes we’re loving in August 2025:
Armani Beauty SÌ PASSIONE RED MUSK
Here’s a new scent that’s guaranteed to leave a lasting impression. Armani Beauty’s SÌ PASSIONE RED MUSK is destined for the bold, adventurous and passionate. Composed by Principal Perfumer Gabriela Chelariu and Master Perfumer Honorine Blanc, the scent is like an invigorating wakeup call for the senses–equally soft and sensual. Infused with strawberry extract and laced with rose absolute, the fragrance features hints of milk accord and vanilla absolute to tie it all together – it’s the ideal scent for a day of frolicking under the sun.
SHOP HEREBurberry Goddess Parfum
The highly celebrated Burberry Goddess line has opened a new chapter. Introducing Burberry Goddess Parfum. This bold yet aromatic fragrance is your secret to unlocking your feminine power. At the top of the notes is a raspberry accord accompanied by lavender essence. Just like the Burberry Goddess, three vanillas are included in this olfactory experience, accompanied by a suede leather accord to seal the deal. With a scent that exudes strength, allure, and grace, it’s the perfect blend of aromatics to add to your growing collection.
FUGДZZI Fragrances
In case you haven’t heard, FUGДZZI Fragrances has made its way to Malaysian shores. The Amsterdam-based fragrance, now available in TROVE, was founded by Bram Niessink, who draws inspiration from Egypt’s ancient oils and juices. With a line-up of scents that evoke emotions and moments, FUGAZZI is the companion to have with you through every journey. Their popular scents? Parfum 1, Angel Dust and Orange Crush.
SHOP HEREHermés Barénia Eau de Parfum Intense
Since the launch of the magnifying Barénia Eau de Parfum, Hermés continues to elevate the senses with an intensifying creation. The fragrance includes leathery notes complemented by butterfly lily and miracle berry, while oakwood adds a warm and supple structure. This new formulation, crafted by Christine Nagel, captures the essence of a captivating and mysterious Hermés woman, amplifying the connection between the muse and Barenia leather.
Guerlain L’ART & LA MATIÈRE VÉTIVER FAUVE
If you’re one of those who love the tropics, then this scent is made for you. As part of Guerlain’s L’Art & La Matière collection, the Vétiver Fauve scent taps into the lush awakening of a jungle at dawn. Designed to evoke a fresh and vibrant feeling, the scent combines fig and sun-soaked pineapple with warm notes of vetiver, tonka bean, and cypriol. All you’ll need is a few spritzes to feel the essence of morning stillness.
L’ART & LA MATIÈRE VÉTIVER FAUVE is available exclusively at the House of Guerlain Pop Up (main entrance of Pavilion KL) till 1 September 2025 and Guerlain Ultimate Boutique Store at TRX.
