October ushers in a fresh wave of beauty launches, from skincare innovations to statement lip glosses that bring back early-2000s nostalgia. This month’s lineup is all about reinvention—brands are reimagining classics, introducing new textures, and celebrating innovation. Here are our top picks of the latest releases to have on your radar.
Lancôme Lip Idôle JuicyTreat
Lancôme are reviving a cult classic as their Juicy Tubes make a return, Fronted by brand ambassador Olivia Rodrigo, the collection captures the playful spirit of Y2K beauty with glass-like shine and a touch of fun. Alongside the reimagined glosses, Lancôme introduces Lip Idôle JuicyTreat™, a serum-infused formula that combines high-shine colour with long-lasting hydration. Enriched with squalane, it delivers a plush, non-sticky finish that keeps lips soft and luminous all day.
Shop the Lancôme Lip Idôle JuicyTreat here!
Sisley Paris Sisleÿa L’Integral Anti-Age Longevity Essential Serum
Sisley Paris’ newest serum redefines the approach to skin longevity by addressing the biological systems at the root of ageing rather than just its effects. The formula works to reactivate the skin’s natural communication pathways, helping to restore density, resilience and radiance. Key plant extracts and β-glucans support regeneration, bolster immune defences, and revive circulation for a healthy glow. Infused with dual hyaluronic acids, the serum delivers both immediate and lasting hydration, leaving the skin supple, luminous and revitalised.
Sisley Paris Sisleÿa L’Integral Anti-Age Longevity Essential Serum here!
Guerlain Absolus Allegoria Florabloom
Part of Guerlain’s most intense fragrance line, Florabloom captures the hypnotic atmosphere of nature at night. At its heart, tuberose reveals an opulent, almost surreal sensuality, enriched with rose, ylang-ylang and incense for depth. A hint of velvety mango contrasts with warm notes of sandalwood and patchouli, creating a powerful floral-woody composition. The result is an intoxicating bouquet that feels as luminous as moonlight yet as mysterious as the desert air.
Elizabeth Arden Eight Hour® HydraPlay™ Daily Defense Nourishing Fluid SPF 40
Expanding the HydraPlay™ collection, this new lightweight fluid combines daily hydration with high-level sun protection. The fragrance-free formula shields against UVA/UVB rays, pollution and blue light while antioxidants and sugar beet extract strengthen the skin’s barrier. Comfortable to wear alone or over make-up, it leaves no white residue and suits all skin types. Clinically tested, the formula has been praised for its weightless feel, helping skin look more radiant, supple and healthy with continued use.
Shop the Elizabeth Arden Eight Hour® HydraPlay™ Daily Defense Nourishing Fluid SPF 40 here!
Estée Lauder Advanced Night Repair Eye Lift + Sculpt
This next-generation eye treatment is designed to visibly lift, firm and volumise the eye area with a multidimensional approach. The silky fluid targets the lids, inner corners, crow’s feet and under-eyes, smoothing fine lines and restoring youthful definition. A blend of peptides strengthens skin proteins for a firmer look, while hyaluronic acid provides layered hydration to cushion and plump. Enhanced with Estée Lauder’s signature Advanced Night Repair technology, it supports overnight renewal, leaving the eyes refreshed, sculpted and more radiant.
Shop the Estée Lauder Advanced Night Repair Eye Lift + Sculpt here!
Bobbi Brown Intensive Serum Rosy Primer
Bobbi Brown are extending their beloved primer range with this new rosy-toned option. This serum-primer hybrid hydrates, strengthens the skin barrier, adds SPF protection, and delivers a radiant base with skincare benefits built in.
Shop the Bobbi Brown Intensive Serum Rosy Primer here!
