Quit horsing around and get shopping–Lunar New Year is just around the corner!
Blackpink’s Jisoo fronts Tommy Hilfiger’s Lunar New Year campaign
The advent of Lunar New Year marks a fresh start for those who celebrate. For many, it begins with a new wardrobe. Clothes and accessories are bright, bold, and often pay tribute to the zodiac animal representing the year; this tradition sets the tone for the next 12 months, believed to be one of the ways to invite joy, prosperity and good luck.
In the Year of the Horse, luxury brands around the world are joining in the celebrations, each endeavouring to be the ultimate symbol of luck and fortune. From Ralph Lauren to Burberry, iconic house codes are imbued with bright hues of red and imaginative interpretations of the steadfast horse.
Take a look at the best Lunar New Year fashion collections below.
Tommy Hilfiger
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- Blackpink’s Jisoo fronts Tommy Hilfiger’s Lunar New Year campaign
A modern, festive take on prep, Tommy Hilfiger infuses its Lunar New Year capsule collection with its signature American cool. Simple pieces, such as the mini-shirt dress and knitted polo, are peppered with red, white, and gold. The cuffs of the black leather varsity jacket, as pictured on K-pop superstar Jisoo from Blackpink, feature similarly auspicious colours.
Burberry
Tang Wei
Burberry’s festive capsule collection comes to life in the streets of Shanghai thanks to director AJ Duan and photographer Anton Gottlob. Asia’s most recognisable faces, including Tang Wei, Chen Kun, Wu Lei, and Zhang Jingyi, wear pieces featuring the British brand’s iconic check pattern in bright, auspicious red.
Fauré Le Page
Meet Fauré Le Page’s horse-inspired Lucky U collection! The horseshoe finds its way into the French luxury brand’s signature scale motif. Shades of black and grey on grained calfskin leather are punctuated with accents of auspicious red. This motif adorns Fauré Le Page’s most iconic silhouettes, including the Daily Battle 35 bag. And for an added touch of luck for those who need it, these limited edition bags can be personalised with a horseshoe medal ribbon.
Maje
Cool Parisian style gets a festive makeover with Maje’s Lunar New Year collection. This selection of effortlessly elegant ribbed wool cardigans, knit polos, tweed dresses, playsuits, and t-shirts can be worn throughout the year.
Balenciaga
If comfort is as much a consideration as style this festive season, Balenciaga’s Lunar New Year series is the way to go. The collection features track-suits, T-shirts, hoodies, scarves, wide-neck polo shirts, baseball caps, and a special edition light grey arena leather Balenciaga Le City East-West bag, customisable with lucky horseshoe bag charms. And for head-to-toe style, the Hamptons and Track sneakers come in exclusive colourways.
Ralph Lauren
With a rich equestrian history, Ralph Lauren goes all out to celebrate the Year of the Horse. Its Lunar New Year collection offers exclusive designs, including a leather jacket with its logo supersized on the back, shirts emblazoned with the adorable Polo Bear posing with horse, denim jackets with Chinese knot closures, as well as bright red knitted designs for the whole family.
Sandro
Sandro’s interpretation of the fearless spirit of the Horse bleeds is congruent with the vision for its Spring/Summer 2026 collection. Encouraging playfulness in style, Sandro’s offerings are a study in vintage silhouettes with modern, fluid tailoring. Sophisticated tweed creations are infused with a youthful spirit. Denim ruffles are accentuated with pearls and crystals. And the horse motif is subtly stitched onto different designs.
