Inside Bad Bunny’s Custom Zara for the Super Bowl Halftime Show

The Puerto Rican star made history as the first solo Latino artist to perform at the Super Bowl Halftime show.

In a groundbreaking moment for both music and culture, the Grammy-winning artist Bad Bunny gave a roaring performance at Levi’s Stadium, performing for the Apple Music Super Bowl LX Halftime Show. A style icon in his own right, the star has made headlines for his bold yet refined outfit choices.

Bad Bunny wears custom Zara for the Super Bowl Halftime show

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Renowned not just for his chart-topping hits, but also for his avant-garde fashion choices, Bad Bunny’s ensemble was a masterclass in style. Styled by the talented duo Storm Pablo and Marvin Douglas Linares, he donned an all-white ensemble crafted by Zara that reimagined the classic football uniform. The ensemble mirrored his artistic identity, featuring a crisp button-down shirt, tie, tailored trousers and a jersey-like sweater adorned with “OCASIO 64″–a heartfelt nod to his mother’s legacy. Completing the striking look were the Adidas BadBo 1.0 sneakers.

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As the performance unfolded, Bad Bunny switched out his jersey for a sleek suit jacket to dance alongside his surprise guest, Lady Gaga, who sang a part of “Die With A Smile”. According to ELLE, Gaga was dressed in a breathtaking blue flamenco gown by Luar. Adding to the allure, she captivated the audience with her stunning ensemble and brooch, paying homage to Puerto Rico—a loving tribute to Bad Bunny’s roots.

Getty Images

Getty Images

Alongside Lady Gaga, the roster of surprise guests included the ever-charismatic Ricky Martin, who joined in to perform Bad Bunny’s chart-topping hit “Lo Que Le Pasó a Hawaii.” The stage continued to glimmer with the presence of stars like Pedro Pascal, Karol G, Cardi B and Jessica Alba.

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During his performance, Bad Bunny proclaimed, “My name is Benito Antonio Martínez Ocasio,” in Spanish. “If I am here today at Super Bowl 60, it is because I never, ever stopped believing in myself.”

In an era where boundaries are constantly pushed, Bad Bunny has etched his name in history. This moment stands as a striking testament to his relentless pursuit of dreams—living proof that nothing can hinder his meteoric rise.

Amalina Anuar is the Digital Director of Harper's BAZAAR Malaysia. With fashion as her first love, she also has a passion for the beauty realm. While she often showcases neutral tones in her wardrobe, her music playlist is just as vibrant and you'll find her enjoying a good tune throughout the day. A connoisseur of cinematic delights, she finds joy in the heartwarming escapism of rom-coms and the soul-stirring narratives of tear-jerkers.

Digital Director