Taking place at the monumental Palazzo della Civiltà Italiana, Fendi’s headquarters in Rome, the brand’s men’s runway show started on a high note. High being that the building’s fifth floor and rooftop served as show space, with rows of its concrete arches serving as the backdrop.
The vantage point of these two locations is the inspiration for this new collection. Silvia Venturini Fendi, Artistic Director of FENDI Accessories and Menswear says, “How you see things – and from where you see them – has never been more important. Our singular point of view in this period has modified our perception of the world – and mine has become so linked to what I see from the arches and the rooftop of our building. It is almost like a bird’s eye view of Rome from here. The colours and the perspective are always changing – the soft palette of the Roman sky across the day is so beautiful and I wanted it to be a focal point of this collection.”