PUMA X AMI: Chapter 2

“My style is intentional and perfectly curated – this collection feels like it came directly from my closet,” said GIVĒON.

Under the lens of David Paige against the unique landscapes of Pedernales Falls in Texas, American sing-songwriter GIVĒON and model, Quannah Chasinghorse come together for Chapter 2 of PUMA x Ami .

Inspired by the thirst for freedom and exploring new horizons, the collection mixes PUMA’s sportswear heritage and AMI’s flair for tailoring, creating a well-rounded, Winter wardrobe. “I wanted this collection to be a perfect balance between our two worlds,” says Alexandre Mattiussi, Founder and Creative Director of AMI. “The goal was a playful, colourful collection, rich in volume and in extravagant details. It is a new chapter on the story we began developing during our last collaboration. We are now taking things further,” he adds.

See also
Get Your Sneaker Game On with the B30 from Dior Men

The collection blends outdoor design elements and tailoring know-how, which creates a sense of chic. This second chapter is spanning 20 different styles across both men’s and womenswear as well as outdoor and hiking-inspired elements. From wardrobe essentials such as hoodies and sweatpants to cosy pieces like trousers and functional fleece jackets. The season looks will be filling up with a vibrant palette of bright colors.

The PUMA x AMI logo – AMI’s signature AMI de Coeur symbol merged with the PUMA stamp – is featured across a range of pieces in the collection. Furthermore, shoes remain timeless, with the Rider sneaker offering a knowing nod to 1970s style. Not to forget about the accessories embodying in true AMI fashion.

“I enjoyed this experience so much, I felt honored that PUMA and AMI chose me to be the face of the campaign, both are amazing brands that align with who I am.”


The new PUMA x AMI collection is now available on PUMA.com, and in-stores with a price range of RM 299 to RM 1,699.

See also
Local Celebs Shine in H&M Malaysia Mugler's Latest Collection

More stories at BAZAAR Man Fashion.