Backstage at BAZAAR’s 21st Anniversary Party, Kérastase played a vital role in shaping the polished looks of the runway show, presented in collaboration with Self-Portrait. Known for their expertise in haircare, Kérastase provided the essential products and partnered with 176 Avenue to bring a team of skilled stylists who worked meticulously to complement Self-Portrait’s vision for the models.
Sleek, sophisticated hairstyles were at the forefront, with slicked-back ponytails and elegant buns as the defining styles. These looks were designed to accentuate Self-Portrait’s contemporary designs, balancing structure and refinement. Kérastase’s renowned products ensured the models’ hair was not only styled to perfection but also looked healthy and radiant under the spotlight.
A standout in the backstage lineup was the Kérastase Elixir Ultime L’Huile Original, a versatile hair oil that added the perfect finishing touch. This lightweight formula enhanced shine, smoothed frizz, and provided long-lasting nourishment, ensuring the hairstyles remained flawless throughout the evening. Whether used as a primer, finisher, or to refresh the styles between changes, the Elixir Ultime delivered a seamless blend of beauty and practicality.
The collaboration between Kérastase and 176 Avenue exemplified a shared commitment to precision and artistry. The backstage environment buzzed with energy as stylists expertly executed the looks while adapting to the dynamic demands of the runway.
Through this partnership, Kérastase elevated the backstage experience, showcasing not only the brand’s innovative products but also its dedication to empowering creative expression. The result was a stunning runway presentation that captured the essence of Self-Portrait’s designs.