The Five Pillars of Youth: Clarins Double Serum and Epigenetics
Clarins has long been a pioneer in anti-ageing science, and its latest innovation, the Double Serum, pushes the boundaries by harnessing the science of epigenetics. Epigenetics reveals how external factors like lifestyle, environment, and habits can influence gene expression without altering the DNA itself.
Dr. Olivier Courtin-Clarins, managing director of Clarins Group spearheaded the brand’s foray into this revolutionary field. His background as an orthopaedic surgeon led him to observe firsthand the powerful link between a patient’s lifestyle and the skin’s healing processes. With this understanding, Clarins ventured deep into the study of epigenetics, researching how environmental stressors like UV rays, pollution, and stress affect our skin at a molecular level. Through this research, they uncovered that while 15% of our skin’s ageing process is dictated by our genes, a staggering 85% is influenced by epigenetic factors.
With that in mind Dr. Olivier Courtin-Clarins advocates for a global lifestyle overhaul, which he describes as the “Five Pillars for Ageing Well.” These pillars include adopting an antioxidant-rich diet, maintaining regular physical exercise, managing stress, fostering positive relationships, and cultivating a joyful outlook on life. This comprehensive lifestyle approach complements the anti-ageing effects of the Double Serum, proving that the secret to youthful skin lies not just in the right products but in embracing a healthier way of life.
Here’s how five women, each representing one of these pillars, showcase the transformative potential of the Double Serum.
Bella Kuan: The Power of an Antioxidant-Rich Diet
For Bella Kuan, beauty begins from within. As an advocate for a diet rich in antioxidants, she emphasizes the importance of making mindful food choices to protect against oxidative stress and inflammation, key drivers of skin aging. Clarins’ Double Serum, with its focus on epigenetics, complements this philosophy by offering the skin potent nutrients that work at a cellular level, boosting resilience and radiance. Together, Bella and the Double Serum show us that what we consume has a profound impact on our skin’s future.
Yi Ping Teo: Movement as a Key to Resilience
Fitness instructor Yi Ping Teo embodies the principle of regular physical exercise as essential for both body and skin health. Exercise not only improves circulation but also helps detoxify the body, promoting healthier, more resilient skin. The Clarins Double Serum, formulated with Organic giant Provençal reed extract, enhances this process by protecting the skin from modern-day environmental aggressors. This dynamic duo of movement and skincare reinforces the skin’s defenses against aging, keeping it youthful and strong.
Michelle Lee: Managing Stress for Glowing Skin
In a fast-paced world, Michelle Lee exemplifies the importance of balance and managing stress. Stress is a significant contributor to epigenetic aging, and by prioritizing peace, both internally and externally, we can preserve our youthfulness. The Double Serum, rooted in epigenetic science, helps counteract the effects of stress on the skin, keeping it resilient and radiant. Michelle’s balanced lifestyle, combined with Clarins’ innovation, is a powerful reminder of the impact of mental well-being on beauty.
Charis Ow: Nurturing Relationships for Lasting Beauty
For Charis Ow, fostering positive human connections is central to her well-being. Epigenetics shows that social interactions and love play a crucial role in regulating gene expression and slowing down the aging process. Paired with the Double Serum, which nurtures the skin with cutting-edge ingredients, Charis exemplifies how maintaining strong relationships can enhance beauty from within. Together, they celebrate the power of connection in aging well.
Maggy Wang: Joyful Living as the Ultimate Beauty Secret
Maggy Wang believes in the transformative power of joy and positivity. Living with a love of life directly impacts our gene expression, creating a ripple effect that strengthens skin and slows aging. The Clarins Double Serum, enriched with epigenetically active ingredients, boosts the skin’s ability to remain youthful. Maggy’s philosophy of happiness, when paired with the Double Serum, inspires us to embrace joy and let it shine through our skin, creating a bright and resilient future.
By aligning with these five pillars of epigenetics, the Clarins Double Serum not only transforms skin but also encourages a holistic approach to aging well. Each of these women represents how lifestyle choices, combined with advanced skincare, can unlock the power to change your skin’s future.
For more information and to shop the new Double Serum, head over to clarins.com.my