Practicing patience has never been easy, especially when it comes to newly introduced brands or fun and exciting beauty products. But we’ve gotten to be very good at it—as later launch dates are somewhat of a norm in our region. The wait only makes the launch date even more inviting as the anticipation continues to build and build.
Luckily for us in Malaysia, this Summer, we see a dramatic influx of cult beauty brands that are finally available here! Having seen our overseas friends rave about these brands and products for months on end—now we’re finally getting our chance to experience them for ourselves.
Rare Beauty
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Selena Gomez first introduced Rare Beauty in the later part of 2020—and it was an instant hit. With the brand revolving around preaching the message of self-love and embracing who you are, she set out to make makeup that you’d feel good in and to stand against unrealistic standards of perfection. Although a specific launch date has yet to be set, it is definitely slated for a summer release! The first thing we’re adding to cart is their highly-praised Soft Pinch Liquid Blush and their Liquid Touch Weightless Foundation.
Natasha Denona
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Natasha Denona eyeshadow palettes are truly the gold standard of eye make-up. In terms of texture, staying power and blendability—there really is minimal competition. Offered in larger palettes and cute quads, their collection offers a wide range of colours and finishes, and we can’t believe that it is finally available here! Their eyeshadows are the star of the show, but do check out their sought after Cheek palettes too!
Bite Beauty
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A clean beauty powerhouse, Bite Beauty offers a wide variety of skin-loving, superfood boosted makeup. Their Daycation Whipped Blush was an instant favourite of ours. Its texture is smooth and creamy, and glides effortlessly on the skin for a rosy flush. Another highlight is their Upswing Full Volume Mascara! It supersizes the lashes, lasts all day with minimal flaking and smudging—but the best part is that it removes like a dream. No one wants to be tugging and fighting their eyelashes after a full day of mascara wear and this one comes off with just water or your everyday cleanser.
