How do you feel Urban Decay fits the Malaysian market? 

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I know that in Malaysia, people here love makeup. But what I’ve noticed is that they like a more toned down version of makeup. They like things that are very wearable daily, but they are also not afraid to break the boundaries beyond that when they need to. That’s what’s great about Urban Decay, we have products that are made for those hardcore beauty junkies who love colour and crave glitter, but we’re also a brand that caters to those who want to accentuate their natural beauty, and just look a little subtle but edgy at the same time. So that’s why I feel that Malaysia’s a great market for us — the Naked franchise really speaks to the Malaysian customers.