Kate Spade New York is celebrating its Fall 2024 collection, and you’re invited.
Photo by Kate Spade
The global lifestyle brand Kate Spade New York welcomes the fall season with a joyful experiential pop-up at Central Exchange, The Exchange TRX, from September 4th to 15th. This pop-up event celebrates the launch of the brand’s Fall 2024 campaign and collection.
For fashion lovers, especially bag enthusiasts, this is a must-visit event. In conjunction with the launch, Kate Spade is unveiling their reimagined Spade Flower Jacquard handbag assortment, with the black version available for purchase exclusively at the pop-up.
The brand brings its signature style to life at the pop-up, and you are invited to share in the joy. Look for the iconic Kate Spade green and the brand’s signature spade flower print that adorns the pop-up.
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If you’re planning to visit, BAZAAR has put together a guide to help you navigate the experience.
Here’s what you need to know about the Kate Spade New York Fall Pop-Up.
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1. Kate Spade New York’s Fall 2024 Collection
The collection showcases classic prints and proportions, embracing the spirit of the season. You’ll find heritage details and signature brand elements reimagined in a fresh, new way. The collection includes dresses, shirts, skirts, bags, shoes, and more—plenty to delight any fashion lover!
2. The Spade Flower Jacquard Handbag Assortment
The iconic Spade Flower Jacquard handbag is a staple of Kate Spade New York’s lineup, and this season’s version is even more special. The new collection takes inspiration from the brand’s signature spade motif and features a luxurious jacquard fabric, created in partnership with the renowned Italian textile mill Limonta. The reimagined fabric offers more depth and dimension than ever before.
What’s even more exciting? You can purchase the black Spade Flower Jacquard handbag exclusively at the pop-up, while other colorways are available in all Kate Spade New York stores.
3. Complimentary Treat Upon Completing a Short Questionnaire
Photo by Kate Spade
Photo by Kate Spade
As you enter the pop-up, you’ll be greeted by a vibrant popsicle station. Take a moment to sit down, scan a QR code, and complete a short questionnaire. The pop-up is designed to inspire visitors to answer the question, “What does joy mean to you?” Once you’re done, don’t forget to redeem a complimentary popsicle treat!
4. Interactive Flap Display
At the centre of the pop-up, you’ll find a beautiful interactive flap display. This engaging backdrop invites visitors to reflect on what joy means to them. Press the button and watch as the words flap to reveal different interpretations of joy. It also makes for a perfect OOTD spot!
5. Kate Spade New York Photo Booth
Photo by Kate Spade
If that’s not enough, capture more memories by heading to the photo booth. Bring a friend, sister, or partner and take home a printed photo, decorated with a stunning Spade Flower Jacquard border.
6. Personalisation of Beaded Phone Charms
If you plan to shop, don’t miss the phone strap station. After making a purchase, you can customise your own beaded phone strap with unique charms, including Kate Spade New York designs, to create a one-of-a-kind accessory for your phone.
Kate Spade New York has always believed that fashion is more than just clothing—it’s a medium for joy that sparks conversations and inspires those around you. For those who resonate with Kate Spade New York’s message of joy, optimism, and enduring style, this is the perfect event to visit.
Come and share your own interpretations of joy while exploring the brand’s offerings this season.
