Bag of the Month: BAO BAO ISSEY MIYAKE ‘BEAM’

Inject some colours into your life.

Issey Miyake, a true maestro of fashion, has left an indelible mark on the industry. His innovative designs, including his signature pleats, have redefined fashion. And among these iconic creations, the Bao Bao bag stands out as a symbol of style and sophistication.

The Bao Bao, launched in 2010, is a feast for the eyes. First created as an ode to artistry, composition and geometric forms, the design has since expanded with various iterations of the signature design. This time, the geometric tote bag is receiving a melodic upgrade. The ‘BEAM’ series reveals abstract shapes and lines that dance to the rhythmic music, creating a moire-like pattern. If you take a closer look, you’ll notice that these patterns form an optical illusion to the naked eye – portraying the brand name BAO BAO splashed all over the tiles.

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A closer look at the BAO BAO ISSEY MIYAKE ‘BEAM’

Whether you opt for the classic tote or the mini handbag, this new collection serves a purpose for every lifestyle. For the woman on the go, the tote bag is a perfect addition to any fashion maven’s wardrobe. This day-to-night silhouette works for the office and as an everyday bag. However, the mini handbag boasts perfection with its eccentric hues and pattern, making it a standout piece for a night out.

Read more: All the Spring/Summer 2024 bags to flaunt with pride

Check out the collection on Club21 now.

Amalina Anuar is the Digital Director of Harper's BAZAAR Malaysia. With fashion as her first love, she also has a passion for the beauty realm. While she often showcases neutral tones in her wardrobe, her music playlist is just as vibrant and you'll find her enjoying a good tune throughout the day. A connoisseur of cinematic delights, she finds joy in the heartwarming escapism of rom-coms and the soul-stirring narratives of tear-jerkers.

Digital Director