Coach unveils the launch of Coach Airways with a strikingly modern and futuristic aesthetic.
Trust Coach to visualise a shopping experience that taps into the fashion house’s spirit of play and innovation. Since the launch of Coach Play Ipoh and Coach Play APW, these captivating immersive experiences make shopping and exploring a tad bit sweeter. Back in 2023, the launch of Coach Airways stirred a wave among fashion mavens for its retro touch on the 4,198 square feet aircraft. If you’ve made a point to travel to Melaka and have dived deep into the golden era concept before, you’ll love what they’ve done to the overall experience today.
Image credit: Coach
What you need to know about Coach Airways’ new look at Melaka:
This year, Coach is taking flight by reimagining the adventure from the ’70s retro era, blending space-age imagination with retro-futuristic elements. As you step inside, the kitschy colours you once loved are now splashed with deep, contrasting orange and red hues, surrounded by a monogram of the Coach Airways logo. Staying true to the retro feel, you’ll find an elevated version of the cockpit in sleek, minimal tones with an invigorating display of ‘Rexy’s Space Odyssey’ on the screens.
While you’re there, don’t skip on taking a snap or two of the house’s iconic mascot, Rexy, sporting a space helmet. However, if you think the thrill ends there. It doesn’t.
Take a peek below:
Image credit: Coach
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- Image credit: Coach
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- Image credit: Coach
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- Image credit: Coach
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- Image credit: Coach
At Coach Airways, your journey is not just about the unique shopping experience, but also about the variety of products available. The curated experience includes a lineup of Coach’s signature leather goods and ready-to-wear silhouettes.
“Coach has always looked at delivering immersive experiences that go beyond traditional retail expectations,” said Campbell O’Shea, General Manager of Tapestry SEA & Oceania. “We’ve seen an incredible response to Coach Airways’ bold shopping experience–reflecting the spirit of innovation and individuality we share with today’s generation. Inspired by this mutual evolution, the next chapter of Coach Airways will take that further, inviting customers to continue exploring luxury in a more personal, expressive way.”
Don’t miss out on this unique shopping adventure. Visit Coach Airways at Freeport A’Famosa Outlet, Melaka from 10 AM – 10 PM (daily) and experience the spirit of play and innovation that Coach is known for.
