Slogan Gowns Are Here and I’m Never Wearing Anything Else Again

There was once a time when slogan t-shirts were enough to get all our feelings across. But if you’ve logged onto the internet at all in the year 2019, you know your little graphic tees aren’t sufficiently expressing your rage anymore. It’s time to go big with slogan couture instead.

Getty Images Thierry Chesnot

Giving us the statement pieces we didn’t know we needed, Viktor & Rolf debuted a collection of slogan gowns today at Paris Couture Week. With messages like “I’m not shy, I just don’t like you,” “Sorry I’m late, I didn’t want to come,” and “NO,” the voluminous gowns are here to turn us all into the walking memes we aspire to be in the Year of Our Lord 2019.

See also
Independent Streak

How does one wear a slogan couture gown? Let us count all of the ways below…

For when you’re walking into another meeting that could’ve been an email.

Getty Images

A walking mood board for the year 2019.

Getty Images

An ironic look for when you’re begging every person within a 5-mile radius to take a good Instagram of you.

Getty Images

I’ll take one in every color, please.

Getty Images

A romantic Valentine’s Day dress you can wear year-round.

Getty Images

One of the collection’s more versatile slogan gowns, wear it to your next protest, your ex’s funeral, or when they tell you “guac is extra” in line at Chipotle.

Getty Images

For when your friends say, “it’s just a casual get together, nothing fancy.”

Getty Images

Perhaps someone will get inspired for their 2020 campaign slogan.

Getty Images

For when nobody’s liking your Instagram.

Getty Images

The new “whatever, I’m getting cheese fries.”

Getty Images

For when people ask you for dating advice.

Getty Images

A day-to-night dress for when you’re scrolling through the news on your phone.

Getty Images

The three most romantic words in the English language.

Getty Images Thierry Chesnot

And finally, an everyday lewk that works for every single occasion.

Getty Images

From: Harper’s BAZAAR US

See also
ShopBAZAAR, A Bohemia Week Special