Joong Archen Visits New Bonia Store in Pavilion Kuala Lumpur
Here’s everything you missed at Joong Archen’s short trip to Kuala Lumpur. On 30 January 2026, Joong Archen made his debut appearance as the brand muse for Southeast Asian brand, Bonia. He arrived at Bonia's latest concept store in Pavilion Kuala
Joong Archen To Make Appearance at Bonia’s New Store Opening in Pavilion KL
The Thai multi-hyphenate will be flying in to celebrate the opening of Bonia's new concept store in Kuala Lumpur. Founded in 1974 in Singapore, Bonia was inspired by the Italian city of Bologna. Datin Sri Linda Chen, Chief Creative & Marketing