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September 3, 2025
By Alisha Azuddin
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The Fragrance Austin Butler Is Wearing Now

YSL Beauty introduces its boldest take yet on its signature men’s fragrance with MYSLF L’Absolu—a luminous, modern scent fronted by Academy Award-nominated actor Austin Butler. Positioned as “the feel-good intensity,” L’Absolu reimagines what a masculine fragrance can be. Instead of leaning

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ysl beauty mark tuan MYSLF
March 7, 2024
By Alisha Azuddin
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Mark Tuan and the New YSL MYSLF Fragrance

  YSL Beauty have always been known to march to the beat of their own drum. Never conforming and always championing individuality, each release from the House always encompasses these values and their new MYSLF eau de parfum isn’t an exception.    Writing

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February 28, 2024
By Amalina Anuar
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Elevate Your Senses with the Latest YSL Beautè MYSLF at REXKL

Experience the alluring scent of the newest MYSLF fragrance at YSL Beauty’s exclusive pop-up activation at REXKL from 1-3 March 2024. Have you seen Global Ambassador Austin Butler fronting the latest fragrance campaign? If not, now is your chance to do

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