Deodorant might not be the most glamorous part of your routine, but it’s certainly one of the most essential. Beyond keeping odour at bay, today’s formulas go much further—they hydrate, soothe, and even leave you with a subtle fragrance that lingers throughout the day. With so many innovative options on the market, deodorant has become less of a daily necessity and more of a thoughtful addition to your self-care ritual.
Whether you’re looking for a clean, natural option, a luxurious fragrance-inspired formula, or something gentle enough for sensitive skin, we’ve rounded up a few of our favourite picks— some new, and some newly discovered — that might just become your next go-to.
OUAI Deodorant
OUAI’s latest deodorant collection proves that fresh can also feel indulgent. Free from aluminium and baking soda, the formula is powered by coconut oil, shea butter, and tapioca starch to keep skin soft, hydrated, and comfortable while offering 24-hour odour protection.
The deodorant collection takes three of OUAI’s bestselling fragrances and reimagines them in deodorant form. There’s Cape Town, with its crisp blend of ginger, basil, and spearmint; Melrose Place, a romantic mix of champagne, lychee, rose, and musk; and St. Barts, a tropical escape of orange blossom, tuberose, and amber. Each one offers a fresh take on a fan-favourite, now with the added benefit of all-day odour protection.
Malin + Goetz Otto Deodorant
For something plant-powered yet luxurious, Malin + Goetz’s Otto Deodorant blends fermented enzymes with corn starch to naturally neutralise odour. It absorbs moisture without blocking perspiration, leaving the body’s natural process intact. What makes it stand out is the Otto fragrance—a lush, floral scent that feels sensual and elegant while still working hard throughout the day.
Shop the Malin + Goetz Otto Deodorant here!
Aesop Déodorant
Minimalist in design and effortless in function, Aesop’s aluminium-free spray is a unisex option that blends zinc ricinoleate with essential oils to help mask and reduce odour. Its woody, earthy aroma feels grounding and refreshing, and the lightweight spray makes reapplication easy throughout the day. Think of it as the fuss-free choice for those who prefer a straightforward approach.
Shop the Aesop Déodorant here!
Fresh Sugar Roll-On Deodorant Antiperspirant
Fresh brings a little sweetness into the everyday with its Sugar Roll-On. This alcohol-free antiperspirant prevents perspiration, combats odour, and leaves skin soft thanks to sugar extracts and soothing botanicals. The glide-on applicator absorbs quickly without staining clothes, while its comforting, slightly gourmand scent lingers pleasantly. It’s a reliable pick for long days when you want lasting dryness and freshness.
Shop the Fresh Sugar Roll-on Deodorant Antiperspirant here!
Salt & Stone Black Rose & Oud Deodorant
Designed for extra strength without compromising on care, Salt & Stone’s Black Rose & Oud deodorant delivers 24-hour protection with added skincare benefits. Ingredients like seaweed extract, probiotics, and hyaluronic acid keep skin balanced, soothed, and hydrated, while a blend of coconut oil and shea butter nourishes. Its fragrance is striking—deep black rose, warm oud, clove, and cedar is sensual yet refreshing, like an unexpected bouquet.
Shop the Salt & Stone Black Rose & Oud Deodorant here!
Sol de Janeiro Rio Deo™ Cheirosa 59
If you love Sol de Janeiro’s signature body care, their Rio Deo will be your next obsession. Free from aluminium and baking soda, this formula doesn’t just cover up odour—it neutralises it, while leaving you scented with the brand’s Cheirosa 59 fragrance. Vanilla orchid and sandalwood notes give it a creamy, woody warmth that lingers on the skin.
Shop the Sol de Janeiro Rio Deo™ Cheirosa 59 here!
Caudalie Vinofresh Natural Stick Deodorant
Caudalie’s Vinofresh is a natural choice for sensitive skin. Made with 98% natural-origin ingredients, it combines organic grape water with eucalyptus to balance underarm bacteria and keep odour at bay. The formula is gentle enough for post-shaving, during laser treatments, and even safe for pregnancy and breastfeeding. With its soft, unisex eucalyptus scent and non-staining formula, it’s proof that natural deodorants can be both effective and skin-friendly.
Shop the Caudalie Vinofresh Natural Stick Deodorant here!
