A capsule collection made for Freddie Mercury fans.
As part of the BOSS Legends Series, BOSS launches a limited-edition capsule collection that pays homage to the timeless icon, Freddie Mercury. The collaboration was made successful when both artist and brand share mutual beliefs on living a modern life on your terms and being your own BOSS.
"I'm not going to be a star. I'm going to be a legend!"- Freddie Mercury
Just as the name implies, the BOSS Legends series is a new norm of salute to the past and present figure. Each collection is inspired by an iconic individual, with a portion of profits donated to a charity. A part of all proceeds from the Freddie-inspired collection will be donated to the Mercury Phoenix Trust.
The exclusive designs come in three shades, black, white, and yellow symbolising the boldness and attitude of Mercury during that era. The bright yellow shade was inspired by a jacket worn by Mercury during his last tour with Queens in 1986.