Prince Charles is set to launch his first ever fashion collection. The royal’s charity The Prince’s Foundation has teamed up with Yoox Net-a-Porter on a project which will see the production of a capsule collection for both men and women.
The Modern Artisan – which will launch with an autumn/winter collection next summer – aims to bring together artisanal textile and data-driven design through high-end sustainable manufacturing. Through this, the collaboration aims to equip young students (from both the UK and Italy) with the skills to succeed in a fast-paced digital landscape.
“Designed in Italy and crafted in the UK, The Modern Artisan collection will be an important expression of how talent and technology can work across boundaries and borders,” Federico Marchetti, chairman and CEO of Yoox Net-a-Porter said. “This project, part of a longterm partnership between Yoox Net-a-Porter and The Prince’s Foundation, will help equip a new generation of skilled men and women to fuse traditional craft with digitally-infused creativity – and, importantly, to do so sustainably, following the example of HRH The Prince of Wales who has dedicated the last 40 years to building a more sustainable future.”
All profits from the collection will go to The Prince’s Foundation, which helps to support people through community. It will be sold at Net-a-Porter, Mr Porter, The Outnet and Yoox.
This is of course not the first royal fashion collection to have been launched recently. Charles’ daughter-in-law, the Duchess of Sussex created a capsule workwear collection for various high-street brands in association with the charity Smart Works this summer.
From: BAZAAR UK