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As the go-to hairstylist for Hollywood’s biggest names – from Kristen Stewart to Jessica Biel, Charlize Theron, Jennifer Garner and Anne Hathaway – Adir Abergel’s work has been a red carpet fixture for 25 years. While celebrating these women’s individuality through their hair, hesimultaneously inspires us onlookers to try new styles.

Of course, doing occasion hair on oneself isn’t the same as having a talent like Abergel do it for you, but he believes that by starting with the right foundations anything is possible. That’s why he agreed to become creative director for Virtue, innovative haircare that uses a patented protein ethically sourced from human hair. “It’s changing the way that people are now able to deal with their hair,” he tells us, explaining that he’s building styling products around the range that restores and repairs your hair. With this in mind we asked the artist for his ultimate hairstyling hacks, from product tips to styling tricks.

Short, long, up or down; read this guide to infinitely up your hair game.

Getty Images, John Sciulli