Yellow Blush Is The Latest Mystifying Instagram Trend

Design by Monica Park

Rihanna’s Met Gala beauty look was a bold reminder that blush can do very cool things to the face in drop-dead-gorgeous fashion. But these days—with no-make-up make-up and an extreme Instagram highlight on either end of the trend spectrum—blush can, sadly, get lost in the mix. That’s why we’re fully here for an unorthodox new look gaining traction: Yellow blush.

While rouge traditionally falls in the red, pink, or taupe colour family, a handful of make-up artists and beauty vloggers are bucking tradition with flaxen shades of pigment. Using the “draping” technique—which consists of brushing the blush or shadow onto the natural bone structure to drape/manipulate the shape of the face—they create yellow-flushed looks that are equal parts pretty and alien. In fact, many of the designs are reminiscent of the blush application make-up artist Lora Arellano gave Rihanna, which contoured along the eyes, temples, and lower cheekbones.

To our knowledge, there isn’t a yellow-hued blush on the market right now,but vloggers like Stella Julian are using primrose eyeshadows such as the Sugarpill Burning Hearts Palette’s “Buttercup” instead. And as is the case with yellow lip colour, you can use the sunny pigment to customise more traditional blush colors for a more pared-back golden effect. Check out more interpretations of the trend below:

Jessica. #beauty #makeup #yellowblush #fashionphotography

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#fbf Surreal Skin. Photo @jamienelson6 makeup @lotstar #skin #glow #yellowblush #beauty

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This article originally appeared on Harper’s BAZAAR UK.

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