It was fun. Cheerful. Happy. And pretty. Pretty is what Oscar’s women want, with a side of confidence. (Power is a prerequisite because you gotta have some kind of clout to pay retail for one a gown.) And new for fall was young. Oscar has always been a multigenerational brand in that mother’s pass down to their daughters the idea that “one day, you will wear Oscar.” That day being in the far future, potentially your wedding day. Now, girls can dream about those poppy pants and little knits. Totally attainable.