Bottega Veneta Welcomes BTS RM to the Family

BTS RM fronts Bottega Veneta ‘s latest campaign as creative director Matthieu Blazy welcomes the star to the brand’s family.

What a week for ARMY!

Earlier today (30 March), BTS RM, aka Kim Nam-joon, appeared on Blazy’s personal Instagram account with the caption, “Welcome to the family,” while carrying the brand’s Andiamo bag in hand.

Bottega Veneta welcomes BTS RM to the family:


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A post shared by Matthieu Blazy (@matthieu_blazy)

On the Instagram post, you will see the superstar posing against the wall donning the luxury house’s printed flannel shirt and denim jeans with the black Andiamo.

The announcement came as no surprise, as RM has spoken about his adoration for the Italian fashion house in the past.

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According to his recent interview with El País, the K-Pop sensation shared that the Maison is “beyond the buzz”. That’s not all. RM has donned looks off the runway during appearances, performances and promotions.

Rumours started circulating about a possible collaboration between the artist and the brand in February 2023. Especially with RM spotted sitting front row at the recent Bottega Veneta Fall/Winter 2023 show in Milan.

As we await for more news to be released, we can’t wait to see RM thriving in Bottega Veneta soon.

BTS’ most significant collaborations in 2023 so far:

It’s clear that the BTS phenomenon isn’t slowing down anytime soon as these superstars are bagging the biggest names in the fashion industry under their sleeves.

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At the moment, Suga, aka Agust D, has been appointed by Valentino as their newest brand ambassador for Di.VAs (Different Values).

While J-Hope continues to thrive with Louis Vuitton as its official ambassador.

However, with Jimin, the star bagged two amazing deals with two powerhouses: Dior and Tiffany & Co.

Earlier this month, BTS member V was confirmed as CELINE’s brand ambassador for Hedi Slimane. To make things even more interesting, he was also classified as the newest “CELINE boy” on the April 2023 cover of Elle Korea.

On 28 March, BTS Jungkook was also named Global Ambassador for Calvin Klein with the release of its latest campaign in Spring 2023 styles.


Featured image credit: Instagram/@matthieu_blazy


Amalina Anuar is the Digital Director of Harper's Bazaar Malaysia. From covering the latest runway trends to the hottest happenings in Kuala Lumpur, she also delves deep into all things lifestyle and beauty.