Ring in the Lunar New Year with Ferragamo’s contemporary take on the auspicious rabbit.

Kick-start the Lunar New Year festivities with a different spin on the auspicious Chinese zodiac. This year, Ferragamo celebrates the Year of the Rabbit with an exclusive capsule that captures the essence of the auspicious animal. Known as a symbol of mercy, elegance and beauty, the white rabbit features extensively across the prosperous collection.

The lucky animal is seen in a contemporary light. Its eyes are photographed in macro, which gives a unique gem-like quality to the motif. And as you look deeper into its gaze, reflections of cherry blossoms can be seen, further underscoring the New Year theme.

The Ferragamo Lunar New Year capsule collection is designed by Maximilian Davis and features an array of exclusive items for both men and women. This includes silk foulards, shirts, sweaters, soft cotton T-shirts, sneakers and more. Of course, the brand’s signature bags—the Trifolio and Studio—are also reimagined. Elsewhere, the capsule offers a range of luxurious accessories made from eel-skin with palladium finish. Finally, monochrome pieces in Ferragamo red enhance the collection’s festive spirit. When teamed together with other expressive prints from the collection, the contrast provides a contemporary polish to the festive looks.

Ferragamo Lunar New Year 2023 Collection