Laying the foundations for a more equal future, Azura and Nia have been making it their mission to make women’s lives not just fairer, but feasible in the industry. “If you want to succeed in this industry, face its challenges, build your reputation, and thrive—you need to have emotional resilience, intelligence, and a positive outlook on things,” says Azura. Recalibrating the way they work and socialise, these women are making sure young girls and women never settle for less. “It’s always tougher out there when you’re fresh and new, but never stop trying despite it all,” she adds. With their resilience and togetherness, these are the women that are putting an end to the idea of a model being just a “clothes hanger”.

Capturing the imagination of the world, these women have ushered in a new beauty ideal that contributed to the broader and more inclusive standards that we are starting to see today in Malaysia. Fashion has long had a problem with inclusivity, however, living in a country with a rich cultural heritage and ethnic and religious diversity has had its perks for the modelling industry. Hijab-wearing models such as Azura are finally appearing more on covers, thus inviting and encouraging more models to contribute to the industry in whatever ways they can. “It warms my heart to discover that I can lend a helping hand and create a positive ripple in the lives of others,” she beams. With the help of these high-driven women, the push for greater inclusivity and diversity on and off the runways is no longer just a pipe dream. “The industry is a lot more diverse now as compared to when I first started 8 years ago. You will find models in all different sizes, races, and abilities these days and it’s wonderful to see,” says Nia.

Even though there’s plenty of room for improvement and change, the mission for fashion and models now should be to promote self-acceptance and to embrace our differences. “The notion of beauty standards has evolved, and fairness alone is no longer the sole measure,” says Azura. She adds: “There has been a shift in mindset, with greater emphasis on inclusive conversations about beauty, both in terms of facial and body features.” The arrival of these inclusivities has been a thrill to behold for models such as Azura and Nia as it’s a great reminder that the industry is propelling itself into something much more meaningful.

“Since the 1990s, the modelling industry in Malaysia has undergone significant transformations. The industry has become more diverse and inclusive, with new opportunities and changing standards,” says Azura. With these positive changes occurring, models are now being scouted not just for how they look and what they’re wearing, but also because of who they are as a person. “Find your purpose, and greatness will naturally follow. Remember, if you stumble along the way, don’t be afraid to get back up and keep going,” she adds.

Even in the blinding glare of the spotlight, these women often feel it’s necessary to find life-affirming reminders of not just how far they’ve come but who they are beyond the industry. “The essence of my approach lies in embracing gratitude, cultivating patience, and aligning my actions with what resonates deeply within me,” Azura shares. It’s safe to say that health, whether physical or mental, has become one of the top priorities for these fashion models.

Attesting that happiness makes for obvious bedfellows, Azura and Nia are always surrounding themselves with things that make them smile. Whether it’s personal or professional goals, they’re known to never back down from a challenge. “I have learned that challenges get harder but the rewards get better. I’ve just gotta be open to receive what comes my way, both bad and good,” says Nia. Focusing on their triumphs, these women are both willing to take risks and try new things no matter the blockade. “With each passing year, I have learned the importance of gratitude, living in the present, and fostering mindfulness,” Azura discloses. These women are the driving force of their life and nothing will ever stop them from taking what they want. “As long as you don’t hurt anyone, keep doing what makes you happy,” says Nia.

Always showing strength, this duo have continuously channelled all their whirring energy by championing inclusivity, empowering women, and having faith in themselves. “Keep on learning and never stop! Just be yourself, love, who you are, and trust in your own instincts,” says Azura. She adds: “Find your purpose, and greatness will naturally follow. Remember, if you stumble along the way, don’t be afraid to get back up and keep going.” To them staying grounded and showing kindness to others is the way to go.