New Look, New Attitude: The TAG Heuer Aquaracer Professional 300

More than 40 years since its introduction, the TAG Heuer Aquaracer emerges with a new look and new attitude. Robust yet refined, the perfect divers’ watch for the style-conscious woman, the Aquaracer Professional 300 sets a new high-water mark in sporty elegance.

TAG Heuer reimagines its iconic diving watch this year, now christened the Aquaracer Professional 300 and available in 4 models in 43 mm, 3 models in 36 mm and a limited edition also in 43 mm. What's new? The signature 12-sided unidirectional rotating bezel is now fitted with a ceramic bezel insert, and the sapphire crystal features a magnification cyclops on the date window for a clearer read. Go through the slides below to discover all the new features of the Aquaracer Professional 300.

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The new Aquaracer Professional 300 presents a fresher ergonomic design with a sophisticated profile borne from a slimmer case, bezel and metal bracelet. Now lighter yet still highly durable, with no compromise on exceptional performance.

Aquaracer 300 Calibre 5 Automatic 43 mm watch, with silver sunray-brushed dial, by TAG HEUER. Black bikini top; and bottom, from OZERO SWIMWEAR. Classic double-breasted trench coat, from LOUIS VUITTON.

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Currently the creative director of BAZAAR, Aziz has been helming architecture, fashion, and design magazines for two decades now, and he’s been doing it in two languages to boot. Citing Rei Kawakubo, Vivienne Westwood and Jean Paul Gaultier as his earliest fashion gurus, this amateur poet believes that nobody deserves an ugly pair of shoes.

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