Designed to simplify daily life.
Since the overall hardware upgrades in the S25+ model have been kept to a minimum, the advancements are prioritised in the AI features, formulated to assist your day-to-day needs. During my time with the S25+, I was able to complete tasks—that would usually take 30 minutes—in just a few seconds, and it was mind-blowing to witness.
Discover all of Samsung Galaxy S25+’s cutting-edge AI features below:
As the partnership between the smartphone maker and Google widens, so does Gemini’s role in the Samsung ecosystem. Replacing Bixby as the default assistant and now available at the long-hold of the power button, Gemini in the latest model appears to be more useful than in previous versions. For example, Gemini Live can be enabled by free-flowing conversations that help with brainstorming ideas or preparing for presentations by attaching images and getting real-time responses that adapt to your conversation style. Personally, this feature has been extremely helpful in creating workout plans or meal preps. With the Seamless Action Across Apps, I could even ask Gemini to compile its findings in the Notes app. Gemini is also now officially available at launch in 46 languages.
The Circle to Search with Google—introduced last year—allows users uncomplicated access to AI Overviews or one-tap actions. For instance, to search up an unfamiliar phrase or address on your screen, all I had to do was long-press the home button and circle the subject to look it up, or open Google Maps to find directions. With the latest S25+, users can expect quicker and more accurate results. As a person in media, this feature has been especially useful in helping me learn about the latest quickly, as it is crucial for us to stay well-informed.
Besides the usual Writing Assist that recommends text suggestions and writing formats, or Drawing Assist that lets you transform sketches into images with various styles, what’s new is the built-in Audio Eraser tool which helps to remove or reduce video noise—voices, music, wind, crowds—across specific categories to focus on whichever sounds you want to spotlight. This has proven to be a blessing to yours truly when it comes to filming and editing interviews without any elaborate equipment. Much like a personal assistant, Now Brief also provides reminders of what’s on your calendar for the day or how your commute looks.
For a creative, these innovative tools significantly enhance my work, making it more accessible and efficient not just for me but for everyone, too. Whether you’re fine-tuning a script, refining a sketch, or capturing clear audio during an interview, the range of features available ensures that you can focus on what truly matters—bringing your vision to life.
This sleek powerhouse isn’t just an upgrade; it’s an invitation to unleash my artistic vision. Whether I’m capturing breathtaking moments or crafting digital masterpieces, this device is designed to elevate my creativity to dazzling new heights.
Discover more here.
All images courtesy of Samsung
