History of the Hero: The Chloé Paddington
20 years later after its zenith, the padlock-adorned It bag is back. Text By Natalie Hughes. Cast your mind back to 2005. You’re likely wearing skinny jeans, a boho blouse, ballet flats, and, if you’re lucky, a Chloé Paddington bag – or at least
Best New Summer 2025 Body Launches
Hydrating, glowing, and protected—these new summer body care launches keep skin sun-ready and radiant. As summer unfolds, there’s no better time to treat your body to a little extra care. Whether it’s the sun, sweat, or salt water, your skin goes
Bay Doucet On The New Chloé Cedrus Intense Fragrance
Bay Doucet explores Chloé’s latest olfactory expression—Cedrus Intense—alongside a refined new body care collection that brings scent into the rhythm of everyday ritual. Fragrance, when done well, becomes more than a finishing touch—it becomes a signature. In her latest exploration with
Bay Doucet Explores New Chloé Beauty Store in Midvalley Megamall
Bay Doucet steps into the new Chloé beauty store at Midvalley Megamall to explore Cedrus Intense and the Maison’s latest body care collection. Chloé has unveiled its newest standalone store in Malaysia, bringing the Maison’s poetic approach to scent into a
Remember These? Three Iconic Fashion Items Are Making a Comeback
By Brooke Bobb At Dior, Chloé, and McQueen, designers brought back beloved pieces from the early 2000s Peak fashion nostalgia has hit Paris Fashion Week. Over the last several days, designers have brought back key items from the early 2000s—the It pieces once
Chloe Unveils their Latest Summer 2025 Campaign
Chloe's Summer 2025 campaign brings us on a dreamy sun-drenched escapade. Chloe turns up the heat for summer with their latest Summer 2025 Campaign. Lensed by David Sims, the images capture the essence of Chemena Kamali's Spring/Summer 2025 collection for the
Chloé’s Spring/Summer 2025 Collection is a Dream
Chloé's Spring/Summer 2025 collection is the embodiment of dreamy summer days. For Chemena Kamali’s sophomore collection, Chloé's Spring/Summer 2025 sees the Chloé girl embrace her bohemian roots “guided by instinct and optimism”. With this as her starting point, Kamali sets out
Top 6 Fashion Trends That Had its Moment in 2024
2024 Fashion Wrapped. 2024 was a year of experimentation and fun with self-expression. To look back on, we have compiled six trends that defined 2024 fashion. Some were introduced by significant events in pop culture, and others were simply popularised by
Meet Chemena Kamali, Chloé’s new Creative Director
Meet Chemena Kamali. As of the announcement on the 10th of October 2023, Chemena Kamali has been appointed Chloé's new creative director following the departure of Gabriella Hearst. Hearst recently presented her final collection with the brand at Paris Fashion Week,