5 Perfume Trends We’re Obsessed With for Spring 2025
It’s all about fruity fragrances this season, according to expert perfumers. By Jenna Rosenstein. If you’re on the hunt for a new perfume to wear for spring and summer, you could aimlessly wander the aisles of a department store looking for the perfect scent. Or,
Louis Vuitton Launch Limited Edition Murakami Spell On You Fragrance
A love letter in scent and style—Louis Vuitton’s Spell On You returns in a whimsical, Murakami-cherry-clad edition. In a poetic crescendo to a two-decade-long creative partnership, Louis Vuitton and Takashi Murakami unveil the final chapter of their iconic collaboration—an exuberant celebration
Meet Summer’s Best New Scent: YSL Beauty LIBRE L’eau Nue
YSL Beauty whisked us on a summer escape to the Desaru Coast to celebrate the launch of their newest LIBRE L’eau Nue fragrance. A true escape from the city, YSL Beauty swept us away to the sun-drenched shores of Desaru
Ferragamo Launches New Fiamma Fragrance
Ferragamo introduces Fiamma, the brand’s latest fragrance and the first created under the direction of creative director Maximilian Davis. Named after the Italian word for “flame,” Fiamma is a tribute to strength, femininity, and the energy that drives self-expression. The scent
Malay Perfumery: Embracing Malaysian Heritage Through Fragrances
The essence of heritage. Take a single whiff, and your mind will be visually transported to a particular moment in time–that's the strength of perfumes. Enter Malay Perfumery, a captivating artisan fragrance house nestled in the heart of Malaysia. Founded by
Lacoste Launch New Lacoste Original Fragrance
Lacoste introduces a new scent that pays tribute to its bold beginnings and modern style: Lacoste Original. Inspired by the pioneering spirit of its founder, René Lacoste, the fragrance is a fresh take on what it means to be original
Hun Haqeem Is Emporio Armani’s First Malaysian Fragrance Ambassador
Emporio Armani has officially appointed Hun Haqeem as its first-ever Malaysian Fragrance Ambassador, marking a significant milestone for both the brand and the rising star. Known for his captivating performances and natural charisma, Hun brings a modern edge to Armani’s
Cartier Reveal Newest Declaration Eau de Parfum
Cartier’s olfactory universe is one of refinement, where each scent embodies an artful blend of tradition and modernity. Known for crafting fragrances that are both timeless and bold, the Maison has created signature scents that stand as expressions of elegance
Diptyque’s Intense Collection Arrives in Malaysia for Eid
In celebration of Eid, Diptyque unveils The Intense Collection—an opulent trio of fragrances inspired by the mystique and warmth of the Middle East. Steeped in rich olfactory traditions, this collection pays homage to the founders' memories of their Eastern travels,