Model and fashion entrepreneur Cyii Cheng has always been one to challenge perceptions. BAZAAR sits down with the courageous talent as she shares her thoughts on bleached eyebrows, breaking barriers, and building her fashion brand, Ghostboy.
Photography by Bibo Aswan. Text & styling by Abdul Aziz Draim.
Cyii Cheng wears looks and accessories from the Gucci Spring/Summer ’25 collection throughout.
s
Grey wool mini jumpsuit with deep V neckline; Gucci 73 mini bucket bag, flat boot in black (just seen), all from Gucci.
Cyii Cheng is no ordinary model. After all, it takes a singular kind of beauty to be able to pull off bleached brows convincingly. With her otherworldly features and chameleon-like charm, Cyii Cheng is doing so effortlessly. It just looks natural on her. The Kuala Lumpur-born model, entrepreneur, and self-proclaimed “DIY designer” is proving that her beauty isn’t just skin deep—it’s revolutionising the Malaysian fashion scene, one bold move at a time.
Left: Dress; Gucci Bamboo 1947 small top handle bag; and Gucci Signoria pumps, right: White zipped jacket; dark green Gucci Bamboo small top handle bag; and printed silk twill carré. All Gucci.
Cheng’s bleached brows first made an appearance during the Kuala Lumpur Fashion Awards 2024 last November, where her brand Ghostboy clinched the award for Best Emerging Womenswear Designer. The look was meant to complement the evening’s maximalist dress code, but its appeal stayed with her. “It just stuck because I don’t like the growing out process,” Cheng muses. “It makes me feel very pretty.”
