It’s a bright, bright world.
Known for his breakout role in the drama F4 Thailand, the Thai adaptation of Boys Over Flowers and 2gether, Bright Vachirawit Chivaaree is one of Thailand’s biggest heartthrobs. From his charisma to his confidence, Bright boasts not only talent but also a great sense of style — channelling immaculate off-duty style on the streets and wherever he goes. With that in mind, this newcomer has been making a name for himself by earning new titles as a brand ambassador for luxury fashion brands and being the face of campaigns.
Today, the Thai actor, singer, and model debuted his first-ever campaign with Calvin Klein Underwear. He is joined by Japanese model Maryel Uchida and Chinese actor Kuan Chen.
Here’s everything you need to know about Bright’s newest campaign with Calvin Klein:
Shot by Park Jong Ha, the campaign sees Bright harnessing his confidence and strong personality with the brand’s Fall 2023 underwear collection. Styled in versatile and stylish pieces, the campaign showcases Bright embodying the brand’s modern and sensual identity in portraits that are distinctly Calvin Klein.
On the roster for the Fall 2023 collection include vibrant colour palettes, reimagined logos, and ultra-comfortable fabrics. Our favourite piece? It’s the Stencil Logo underwear, which has been reimagined with their signature Cotton Stretch underwear and a new stencil logo treatment.
The collection is now available in Calvin Klein stores throughout Asia and on calvinklein.com.