Georgia May Jagger lends her rock heritage appeal to this season’s Mulberry campaign, shot by photographers Inez Van Lamsweerde and Vinoodh Matadin (whose work also launched Mulberry icons Bayswater and Roxanne more than a decade ago). Telling the story of an impromptu photoshoot set up in a country house, the campaign is accompanied by a video on the brand’s website.

Says Jagger, “The shoot was so much fun and I loved working with Inez and Vinoodh, throwing petals everywhere! It was snowing but we had a very cosy set. Stephen Galloway, an old friend of mine, was there and we got to dance together like we always do.”