Moschino Forced To Respond To Plagiarism Claims


Moschino has been forced to respond to claims that it plagiarised the work of an emerging designer. Edda Gimnes accused the Italian fashion house of stealing her ideas, however creative director Jeremy Scott has since responded by explaining that the inspiration actually came from the brand’s archives.

The show – which took place last week – saw Gigi and Bella Hadid, among others, model a new collection with a scribbled print, described as trompe-l’œil, seen throughout it. Gimnes claimed on Instagram that this was similar to her designs.

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“Today I woke up extremely disappointed and to a full inbox of people who know my work and saw yesterday’s Moschino collection,” she wrote, alongside a picture of both collections, side by side. “I understand we are in an industry that carries inspiration from each other and as it is said, imitation is the greatest form of flattery.”

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The designer went on to explain that she actually took a meeting with someone from the house last year, where she showed them all of her ideas. This, she says, was what Moschino showed last week.

“It is disheartening to see, after having a meeting with someone from Moschino in New York in November last year. Showing this person absolutely all my work and my original sketchbooks and ideas. Seeing the Moschino show yesterday makes me so sad and I feel so hurt that someone has, the way it looks to me, unquestionably used my SS16 and SS17 collections as inspiration without granting me any credit. As a young designer one is so vulnerable and they probably think that this would go unnoticed. I will make sure it doesn’t.”

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Moschino has responded to the accusations with a statement that denies that Scott was inspired by Gimnes, explaining that he actually found the style in Moschino’s archives.

“Trompe-l’œil has been a long-standing motif embedded in the Moschino DNA,” the brand said in a statement. “Jeremy Scott’s eponymous line has also depicted sketches and doodles in collections far pre-dating this one. He continues to pay homage to Franco Moschino and was inspired by the conceptualisation of a designer’s ideas coming to life on the runway in ‘incomplete forms’ ranging from the sketching and design process to the tailoring, pinning, and bolts of fabric choices draped on model forms. This collection was Jeremy’s love letter to fashion and it his and the brand’s greatest wish that it inspires future generations of young creatives to colour our world with their dreams too.”

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Gimnes has since stated on her own account that she will not be pursuing the issue any further: “For the time being, I will not waste my time nor my energy on this matter. Instead, I will continue to work as passionately and hard as never before and aim even higher – the best is yet to come.”

From: Harper’s BAZAAR UK