The LVMH Group Embraces Digital with Viva Technology

The LVMH Group announced its partnership with Viva Technology, an exciting new event that will bring together key players in the digital transformation landscape in the metropolis city of Paris from June 30 to July 2. This partnership resonates powerfully with LVMH’s core values of innovation and entrepreneurial spirit.


As part of the event, LVMH is organizing a Luxury Lab that will showcase innovations in the luxury industry. The LVMH Luxury Lab will host around 50 startups and several LVMH Houses – including Hennessy, Sephora, Krug and TAG Heuer – who will present their latest innovations. Other start-ups were chosen for their innovative take on the social responsibility, which has been an enduring engagement from LVMH group.

Read more on Viva Technology: Sephora

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