British Actress, Lily James fronts Versace’s Fall/Winter 2022 campaign showcasing artistic director and vice-president, Donatella Versace’s newest bag collection, The Greca Goddess. Embodying strength, women and power, the campaign serves as a reminder for women to embrace their inner goddess.
“Greek Goddesses have always been part of Versace DNA and the Greca Goddess captures their clash of cultures and emotion. Classical with a subversive rebellion, the cold metal Greca dressed in warm gold. These juxtapositions create something new. When I touch the strong, cold metal of the Greca it makes me feel my strength and confidence,” said Donatella Versace.
Introduced in their Fall/Winter 2022, Versace’s Greca Goddess collection features the Greca Goddess bag decorated with the house’s Greca insignia – Versace’s iconic symbol that borders the Medusa head signifier. Showcasing feminine silhouettes the Greca Goddess bag shines with its sleek leather, geometric Greca hardware and burnished-gold metals. Straying away from timid decorations, the Greca Goddess collection is rich, bold and elegant.
The collection features a shoulder bag with interchangeable chain or leather shoulder straps and a large clutch with the Greca hardware feature as a central hand-slip. Other than those chic pieces, a range of small accessories completes the new line including chain wallets, small clutch bags, and card cases, each featuring a golden Greca at the centre. Keeping things interesting, Versace also serves up style with a range of hues to choose from – black, white, teal and charcoal grey.
The Greca Goddess bags is the greatest symbol of Versace’s continuous message of always moving forward with the brand’s culture, geographical and design origins. Fashion lovers and Versace fans will devour this collection within seconds, especially with the versatile and chic collection.
Find out more about the collection at versace.com
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All images courtesy of Versace.
