In The Pink With Celest Thoi

It’s the pink month of the year once again! This year’s Pink Project sees a collaboration with seven of Malaysia’s most prominent designers to promote awareness for breast cancer. Sonny San for Eclipse, Sereni & Shentel, Bowerhaus, InnaiRed, Celest Thoi, Alia Bastamam and Melinda Looi have all been incredibly supportive on our journey to pledge breast cancer awareness nationwide. BAZAAR speaks to the designers on their style and what the colour pink truly means to them.

Celeste Thoi

Celest Thoi

What does the colour pink mean to you?

Pink to me is like the phrase ‘pink of health’. It is a feminine and sweet colour that most ladies fancy and it represents vitality and empowerment.

How does your design also represent your style as a local designer?

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My philosophy for design has always been ‘simplicity and elegance’. Therefore my style is never far from it, I like fashion that is simple but made more interesting with an edge.


Celest Thoi’s design for BAZAAR’s Pink Project. Be sure to tag us on Instagram or Facebook (@harpersbazaarmy) and hashtag #BAZAARPinkProject!

What were you thinking of when designing the pink ribbon for the campaign this year?

This year, we are using Edo Komon fabrics to create pink ribbons to remind everyone that in life, there’s always a process to everything. Just like the Edo Komon kimono, there were many steps of dyeing technique before achieving a stunning piece of even-coloured kimono. The same process is applicable to our health, we need many steps to get to the pink of health once we are diagnosed.  But first of all, let’s not forget to check for early detection!

How should a woman feel when wearing your design?

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She should feel bold, strong and aware of breast cancer. I hope my design can be a symbol to remind all ladies to get themselves checked regularly.

Do you have any close friends/family members who’ve encountered breast cancer? How did it feel providing support and egging them on?

My mom was diagnosed with cancer. Learning from experience, we have to provide our support, love and care to help them get through these tough times. It is a very vulnerable time for them as soon as they were tested positive. The treatments that follow after are not an easy feat…we have to remain cheerful and encourage them to see the light at the end of tunnel.

Purchase one of their intricate designs at the #BAZAARPinkProject Booth at Level 3, Fashion Avenue, Pavilion KL from 10AM to 10PM.
Too busy to hop on over? Send us an email at and we can reserve them for you. Pink ribbons start from RM10 onwards and all proceeds go to the BCWA.