In The Pink With Sonny San

It’s the pink month of the year once again! This year’s Pink Project sees a collaboration with seven of Malaysia’s most prominent designers to promote awareness for breast cancer. Sonny San for Eclipse, Sereni & Shentel, Bowerhaus, InnaiRed, Celest Thoi, Alia Bastamam and Melinda Looi have all been incredibly supportive on our journey to pledge breast cancer awareness nationwide. BAZAAR speaks to the designers on their style and what the colour pink truly means to them.

Sonny San

Sonny San

What does the colour pink mean to you?

Pink is femininity and good health.

How does your design also represent your style as a local designer?

My designs are usually very minimalist in style but this year I wanted the ribbon to be a little more embellished hence the addition of crystals and stones.

What were you thinking of when designing the pink ribbon for the campaign this year?

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I want it to be a symbol of hope and empowerment.

Wear your ribbon loud and proud!

Sonny San’s creation for the #BAZAARPinkProject. Wear your ribbon loud and proud but don’t forget to tag us on FB/Instagram (@harpersbazaarmy)

How should a woman feel when wearing your design?

Women should feel very empowered, and ready to take on the world!

Do you have any close friends/family members who’ve encountered breast cancer? How did it feel providing support and egging them on?

My aunt recently died of breast & liver cancer due to late diagnosis. It was difficult to witness her last few days; the pain and agony was unbearable. Early detection and control is essential for all the women out there.

Want to support a good cause? Send us an email at and we can secure these beautiful pink merchandise for you! Pink ribbons start from RM10 onwards and all proceeds go to the BCWA.