4 Things You Need To Know About The Gabrielle Chanel Party

It was nothing short of spectacular. By Melanie Chow

A few hours after its Haute Couture show in Paris, Chanel unveiled the highly anticipated fragrance: Gabrielle Chanel. The launch was an immersive experience with every detail extremely well-thought-out. We break it down into four things you need to know about the party!

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1. Pharell Williams brought everyone to the dance floor

The first man to star in a Chanel handbag campaign, Pharrell Williams performed at the launch, and you guessed it—everyone partied. What started off as a visually-engaging experience ended with a bang as guests danced the night away.

Watch the video below for more!

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