Parfums Christian Dior Announces New Creative Director


It’s official! Francis Kurkdjian has been appointed as the new Parfums Christian Dior perfume creative director. Taking over his predecessor, François Demachy who held the role from 2006, we are excited to see what new, exhilarating and genius concoctions Kurkdjian will add to the renowned Parfums Christian Dior legacy. 


An undisputed visionary, Kurkdjian has been composing icon status perfumes ever since he was 25 years old—his first men’s fragrance being the Le Male by Jean-Paul Gaultier, which successfully launched his career as a perfumer. It led to him opening his own fragrance atelier in 2001 and then birthing his brand Maison Francis Kurkdjian in 2009, which he co-founded with Marc Chaya. His new appointment at Parfums Christian Dior will see him wear multiple hats as he continues to uphold the role of artistic director and perfumer creator at Maison Francis Kurkdjian

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Laurent Kleitman, president and chief executive officer of Parfums Christian Dior comments “Francis Kurkdjian is a visionary perfumer and a passionate artist who  brings his full creative energies, savoir-faire and exacting professionalism to Dior Perfumes, crafting future Dior fragrances that will conquer the world. Francis will build his creations from an exceptional olfactory heritage which started in 1947, anchored in the use of exceptional flowers and bold creative initiatives.”  


Francis Kurkdjian adds, “it is a tremendous honor for me to join Parfums  Christian Dior, a Maison with a richly inspiring history and a resolutely future facing creative spirit. I am delighted to share my vision through my fragrance creations. Working at Maison Dior while continuing to create for my own Maison is a great privilege. I want to sincerely thank Bernard Arnault for renewing his confidence in me as part of LVMH, and I extend my warm thanks to Claude Martinez, Stéphanie Medioni, Laurent Kleitman and Marc Chaya for their support.” 

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