10 Definitive It-Bags of 2019

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If ever there were an expert qualified to list the most desirable bags to invest in right now, it's Anna Vitiello, co-founder of And Finally - an online go-to accessories destination, offering an encyclopaedic knowledge of the industry. Here, she introduces the 10 bags to invest in this year.

Just a few years ago, it might have seemed too obvious, or bad taste, even, to sport such a recognisable accessory - a mood that gave rise to a number of brilliant new brands that pride themselves on invisible branding understated design. But the tides have shifted and our thirst for ‘It-bags has returned. So what do the next 12 months hold for these cult-status, wait list-inducing handbags that seemingly sell out faster than we can reach the queue for them? The answer, in short, is a bright future: behold a new breed, prepare to fall over yourselves to get your hands on one.

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6 Bally


No one makes elegance look as cool as Bally, and the Janelle bag – a timeless crossbody with a metal buckle opening – exemplifies the label’s uniquely luxe, modern aesthetic. Steering clear of the millenial-driven logo mania of recent seasons, it quietly exudes sophistication much like its cross-body peers from Celine and Saint Laurent. We love the pinky-nude that feels like a neutral, but acts like a colour, giving a denim get up a feminine touch.

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