With fashion’s break neck pace and consistently revolving door of It kids, creating a fashion ad that resonates within the industry—and pop culture overall—is a true achievement. See the ten that made headlines this year.
Céline
The Message: Céline is the thinking woman’s fashion brand—and Joan Didion is queen.
Image: JUERGEN TELLER
Versace
The Message: Madonna is a style—and sex—icon in perpetuity.
Image: MERT ALAS AND MARCUS PIGGOTT
Burberry Prorsum
The Message: Naomi Campbell can help usher in the next generation of model—without giving up her throne.
Image: MARIO TESTINO
Moschino
The Message: Kate Perry is the ideal quirky icon for fun-with-fashion brand Moschino. (And sometimes coats look best with nothing underneath.)
Image: INEZ AND VINOODH
Balenciaga
Balmain
The Message: Stunning sister duos are proof positive that good genes are very, very important.
Image: MARIO SORRENTI
Chloé
The Message: The idea that models must be 16 has sailed—as these two stunners starred in their first Chloé campaign together a decade ago.
Image: INAZ VAN LAMSWEERDE AND VINOODH MATADIN
Balmain Menswear
The Message: Kim and Kanye can bring the heat—and look good in Balmain.
Image: MARIO SORRENTI
Marc Jacobs
The Message: Cher remains, simply, everything.
Image: DAVID SIMS
Calvin Klein
The Message: Justin Bieber is all grown up.
Image: MERT ATLAS AND MARCUS PIGGOTT
Via: HarpersBazaar.com